Business Model StrategyOperating Model StrategyCorporate Growth and DevelopmentInternational DevelopmentManufacturing StrategyEnterprise TransformationMergers and AcquisitionsBig Data AnalyticsApplication ManagementApplication Modernization & OptimizationsBusiness Communication ServicesBusiness ContinuityBusiness Information Management (BIM)Business Process Management (BPM)Business AnalyticsBusiness StrategySecurity ServicesTechnical Support ServicesWorkplace ServicesBusiness Continuity and ResiliencyIntegrated CommunicationsSecuritySoftwareStrategy and DesignBusiness Process OutsourcingInfrastructure Outsourcing Application OutsourcingIT Infrastructure ServicesIT OutsourcingIT Services SourcingIT StrategyGlobal Process Services OfferingsCertificationConferences & EventsMarketingProcurementSupply ChainTalent and HRAccelerated R&D Health AdministrationHealth ManagementInsuranceNetworkUtilities| Job ID: | J317375 |
| Job Title: | Marketing Database Analyst |
| Client: | To be discuss later |
| Location: | San Francisco, California |
| Contract Duration: | 10 Months |
| Hourly Rate: | $45/hr Corp-to-Corp Contract |
| Experience Level: | 7+ Years |
| Interview Type: | Phone + Skype |
| Domain Exposure: | IT/Software |
| Work Authorization: | US Citizen, Green Card, H-1B, GC-EAD, OPT-EAD, L2-EAD, TN Visa |
| Preferred Employment: | Corp-To-Corp Contract, 1099/ Independent Contract |
Local Candidates Preferred. Non-local candidates must be willing to pay for your own interview travel expenses and relocation costsRole : Marketing Database Analyst
Location : San Francisco,CA
Duration : 10+ Months
Rate : $45/hr on C2C(Max)
Job Description :
Required Skills- SQL
Responsibilities include the following aspects of our email marketing programs:
-Campaign design of automated and one-time programs
-Campaign build and execution
-Campaign results analysis and fulfillment file delivery
Key activities of this position span the following areas:
1. Campaign Design and Strategy (10%)
-Consult with the Optimization team to confirm and finalize marketing campaign requirements.
-Determine data sources required to meet campaign specifications.
-Translate marketing campaign requirements into campaign targeting/selection rules.
2. Campaign Build and Execution (80%)
-Finalize campaign requirements with Optimization team.
-Receive and QA any external data files (e.g., line of business files).
-Build campaigns in IBM Campaign (aka Unica Affinium).
-QA campaign build.
-Provide waterfall reports and sample records.
-Execute campaigns ensuring 100% error free work.
-Troubleshoot any potential campaign issues.
3. Campaign Results Analysis (10%)
-Support ad hoc campaign performance analyses with Optimization team.
-Work with the Optimization team and email vendor to resolve any data issues.
Qualifications:
-4+ years of experience in database marketing, marketing analytics, and/or data mining.
-Strong experience understanding data structures and analyzing data from a business perspective.
-3+ years experience working with an automated campaign management application; ideally IBM Campaign (aka Unica Affinium).
-3+ years of SQL and with extracting and manipulating large datasets for analysis purposes.
-Demonstrated Campaign management experience working with non-technical marketing professionals.
-Ability to translate between the business and technical communities.
-Email marketing campaign execution experience.
